Born and raised in the UK, Thane Taithongchai had never really contemplated pursuing a career in Vietnam, but when the chance to join the US$36 million family printing and packaging business, Starprint Vietnam, came up, he heeded his instincts and seized the opportunity. Five years later and already General Director of the company, he has […]
Category Archives: Information
19
May
May
Nowadays, there are reasons why paper packaging is more widely used and accepted than plastic containers. Paper packaging is a naturally renewable, recyclable, and compostable material, it can also add value to packaging with the appearance of “naturalness” in an increasingly eco-conscious consumer market. In terms of shelf-appeal, the paper also provides an excellent printing […]
19
May
May
Client: King Coffee At the end of 2017, King Coffee launched the premium coffee product line KING COFFEE WEASEL- The King of Coffee. This is a rare weasel coffee line that fully converges the quintessence of heaven and earth. Completely different from other ordinary coffees, KING COFFEE WEASEL is the result of a perfect refining […]
12
May
May
Creating memorable experiences for your audience is important for any business. No matter the company, big or small, you should always invest in the moments your audience interacts with your brand in person. In unboxing time, exciting or compelling packaging can leverage your brand to keep buyers engaged. 1.What is Unboxing? Unboxing is the simple […]
12
May
May
Client: Unilever At the beginning of 2018, Closeup launched a new line of products Closeup White Attraction Natural Glow White Coconut Teeth Fragrant. This is a tooth whitening product line with a breakthrough formula from coconut combined with cool mint. Especially active charcoal helps to remove stains, prevents tooth decay, neutralizes the pH in the […]
07
May
May
Not only catering to the luxury and premium industries, but luxury packaging can also enhance your presentation and promotional needs in any industry. According to the publication “Private Label Buyer,” studies have shown that the appearance of packaging increases the chance of creating a better competitive advantage for your company. Many businesses prefer the option […]
29
Apr
Apr
There are two main reasons for applying a coating to paper packaging: to provide resistance to grease, oil or water, and to enhance appearance. Between a lot of options for standard and specialty finishes, which type of coating would you choose for your paper packaging? We hope with this article, you will be able to […]
29
Apr
Apr
Client: WestRock Valentine’s Week 2020, the FireBall brand launched a unique gift box with a limited quantity in the US and Australian markets. Not flowers, chocolates, or lovely gifts, Fireball brings a passionate, unforgettable wine flavor to the recipient. With the unique gift, the new appearance of the packaging is also chosen to build this […]
23
Apr
Apr
Client: Nestlé Vietnam In September 2020, Nestlé Vietnam launched the new NESCAFÉ LATTE ALMOND MILK product line. Starprint Vietnam is proud to be trusted by Nestlé to become a packaging printing production partner, contributing to creating an attractive and interesting appearance for the product. Different from the 3in1 instant Nescafe product that emphasizes the traditional […]
22
Apr
Apr
Social media has been influencing brands’ decisions for every aspect of the business since its inception, and packaging design is no exception. Before the days of Instagram and Twitter, packaging design was much simpler. No one had to consider the reaction consumers have towards things like box size, air pillows, and other key elements of […]